The brand tracking survey would enable you to track the performance of your organization’s most useful asset - its brand.
Some of the key aspects that are covered in the brand tracking survey are:
NextWave’s Brand Track solution enables organizations to:
Brand Tracking expertise at NextWave
The team at NextWave includes team members that have rich experience in carrying out Brand Tracking surveys with IMRB (now part of Kantar group).
The different categories for which the brand track surveys were carried out are tea, soap, talcum powder, packaged drinking water, banks, telecom service providers, deodorant, etc.
The clients included Unilever, Tata, ICICI, Marico and others.
The team members have expertise in survey execution, carrying out analysis and reporting of the KPI’s